Case study of NME magazine
NME is a music magazine which has been published weekly since March 1952. During the 1970s it became the best selling British magazine. It was closely associated to gonzo journalism which is written in a subjective way and the writer was often part of the story and would get involved in whatever they were writing about, which allows the reader to be able to relate the article and it feels more personal than if the magazine was written in an objective way. During the 1970s the magazine was also closely associated with Punk/rock which was the main genre of the magazine.
Nowadays the magazine has more of a variety of music in the magazine as this generation doesn’t really stick to a particularly genre of music and now listen to a mixture of music the magazine consists of rock, indie rock, rap, hip-hop and dance and this generation would want to read a magazine with different which includes all these genres. However as music has changed in the way it sounds many different genres have collaborated with each other letting themselves become known and popular with people interested in a different genres so NME has change the look of their magazine so a mixture of audience are likely to buy the magazine.
The cover has the typical forms of a front cover, it has the title, price, date, issue number and an image if a musican. The cover of the magazine is of “Dizzee Rascal” who is a rapper; this is an interesting cover choice as my perception of the NME was that it was mainly all about rock and indie rock but seeing Dizzee Rascal on the front cover who is a black rapper shows that NME has become more involved with different genres and are moving with the times and not sticking to a particular genre but a mixing different genre. The content page inside the magazine is very simple making it easy to navigate as the main articles page numbers are highlighted. the advertisment in the magazine is mainly drink, mobile, games, computer, clothes and music companies, i think that theese compaies have put their avertisments in NME magazine because they know that young people read this magazine and their products they are selling is mainly used by young people and young people are more intrested in their products. The magazine also has a lot of gig infomation about upcoming bands showing that NME try to support bands and artists trying to make it in the music industry.
NME is a music magazine which has been published weekly since March 1952. During the 1970s it became the best selling British magazine. It was closely associated to gonzo journalism which is written in a subjective way and the writer was often part of the story and would get involved in whatever they were writing about, which allows the reader to be able to relate the article and it feels more personal than if the magazine was written in an objective way. During the 1970s the magazine was also closely associated with Punk/rock which was the main genre of the magazine.
Nowadays the magazine has more of a variety of music in the magazine as this generation doesn’t really stick to a particularly genre of music and now listen to a mixture of music the magazine consists of rock, indie rock, rap, hip-hop and dance and this generation would want to read a magazine with different which includes all these genres. However as music has changed in the way it sounds many different genres have collaborated with each other letting themselves become known and popular with people interested in a different genres so NME has change the look of their magazine so a mixture of audience are likely to buy the magazine.
The cover has the typical forms of a front cover, it has the title, price, date, issue number and an image if a musican. The cover of the magazine is of “Dizzee Rascal” who is a rapper; this is an interesting cover choice as my perception of the NME was that it was mainly all about rock and indie rock but seeing Dizzee Rascal on the front cover who is a black rapper shows that NME has become more involved with different genres and are moving with the times and not sticking to a particular genre but a mixing different genre. The content page inside the magazine is very simple making it easy to navigate as the main articles page numbers are highlighted. the advertisment in the magazine is mainly drink, mobile, games, computer, clothes and music companies, i think that theese compaies have put their avertisments in NME magazine because they know that young people read this magazine and their products they are selling is mainly used by young people and young people are more intrested in their products. The magazine also has a lot of gig infomation about upcoming bands showing that NME try to support bands and artists trying to make it in the music industry.
Interesting - a clear response to the magazine with some interesting thoughts about how it was not necessarily as you thought it would be. It would be good to have some further comment on layout, fonts etc as this would be useful research for your own product
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